With the Christmas season rapidly approaching, Nutella is bringing inspiration to the breakfast experience of Pinoys with The Nutella All Day Breakfast Truck. The All Day Breakfast Truck will introduce delicious ways to incorporate Nutella to local breakfast staples. This will be the first stop in the food truck’s Southeast Asian tour.

The Nutella All Day Breakfast Truck provides a unique experience to people from the moment they step into the space. Visitors get to choose from a variety of all-day breakfast menu items.

“Our mission is to inspire Filipino families to start their day happy with a bit of taste of Nutella. We see a lot of growth potential here in the Philippines, because of the growing breakfast culture among Filipinos. There’s heightened enthusiasm and appreciation about the fusion of global and local flavors so we see an opportunity to become a part of it,” says Cheryl Que, Cluster Brand Head of Nutella.

“We are happy to be present here in the Philippines and aim to become a part of the delightful Filipino All-Day breakfast culture. Our products are present and sold in more than 160 countries and most of them, like Nutella, have become part of the collective memory and lifestyles of many countries where they are truly loved and often considered as cultural icons” adds Fabrizio Barbin, Ferrero Sales Manager.

The Nutella Food truck will make its exclusive and limited appearance in Metro Manila at a series of different Bazaars, Valle Verde Christmas Bazaar at Valle Verde 1 on December 7-8 and Minkle Bazaar at The Grove on December 14-15. And don’t forget to take lots of photos! Share your experience on Instagram, and include the hashtag #nutellaPH and tag @NutellaSEA to get a chance of snagging some cool Nutella items.

To follow the truck’s journey and updates, follow Nutella on Instagram @NutellaSEA and like the Facebook page – http://www.nutella.com or NutellaPH.

About The Author

Eunice Isobel Lee
Editorial and Business Development Head

As a business major who loves to write, Eunice finds the best out of both worlds managing sales and marketing while also writing full-time. Sometimes preferring books, music, and a steaming cup of coffee over people, she will gladly move to an historic old town somewhere in Italy and make (and eat) pasta, write stories, and paint all day long.

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