TAG Heuer Revamps Carrera Collection

Originally introduced in 1963, the Tag Heuer Carrera collection had its roots in motor racing and quickly became one of the brand’s most popular and well-known collections. The Carrera Lady line is no different—with a daring design that symbolizes the modern-day woman, beautiful, strong, and sophisticated. 

TAG Heuer released a refreshed line of  their Carrera Lady watches—keeping its daring personality and iconic heritage while adding splashes of new design. The new Carrera Lady timepiece features a bold colors and improved dial readability that enhances the entire 36mm collection. With quartz or automatic movement, the Carrera Lady 36 mm collection is the ideal accessory for every modern woman. 

TAG Heuer brand ambassador, Cara Delevigne said,

“For me, a watch is not only a fashion accessory, it’s also something that reflects who you are and your way of life. In that regard, I like my watch to be daring, bold, and noticeable. The first thing you notice when you look at the Carrera watches is the design, the lines, the elegance without being too classic. I really like the touch of color, the stainless steel bracelet, and how you can wear them with different looks throughout the day.” 

Sophistication in the Details 

Elegant yet bold, the Carrera watches’ dials reflect the statement with its refined indexes and hands. Available in white mother-of-pearl, purple, blue, grey, and black, the design exudes class and style. A second scale is printed on the flange around the dial, and is surrounded by a smooth or diamond-set bezel. A 3 o’clock trapezoidal date window also sets the refreshed models apart from its predecessors. 

Unique curved lugs are complemented by a stainless-steel bracelet,  quilted calfskin, or alligator leather strap with a satin finish. Available in purple, taupe, or grey for the alligator leather and black and blue for the calfskin straps, the Carrera Lady watches are eye-catching. Their 36-mm case—larger than the other women’s watches that TAG Heuer generally creates—makes for a great statement piece. 

TAG Heuer also chose this collection to present its new folding clasp for leather straps. The clasp is thinner than previous models, lending a refined look to the watches. The caseback of the quartz-powered models are also stamped with the TAG Heuer logo and collection name, along with a cross-hatched pattern that is a  nod to the line’s motor-racing heritage. Alternatively, its mechanical-movement counterpart feature a sapphire caseback that provides and unobstructed view of the calibre within. 

Figures 

TAG Heuer Carrera Ladies (Automatic) 

• Movement: Automatic Calibre 5, diameter 26mm, 25 jewels, balance oscillating at a frequency of 28,800 vibratios per hour (4Hz), 38-hour power reserve 
• Display: Date, hours, minutes, and seconds
• Case: Diameter 36mm, case in stainless steel, fixed bezel in stainless steel, with or without 54 diamonds, domed sapphire crystal with double anti-reflective treatment, water-resistant to 100m (10 bar)
• Dial: White mother-of-pearl, rhodium plated indexes and hands 
• Strap: Taupe perforated satin alligator leather strap or stainless steel bracelet, folding buckle clasp in stainless steel 

Tag Heuer Carrera Ladies (Quartz)

• Movement: Quartz
• Display: Date, hours, minutes and seconds 
• Case: Diameter 36mm, case in stainless steel, fixed bezel in stainless steel, with or without 54 diamonds, domed sapphire crystal with double anti-reflective treatment, water-resistant to 100m (10 bar)
• Dial: White mother-of-pearl, grey, or purple dial with rhodium-plated indexes and hands, black or blue dial with rose gold plated indexes and hands
• Strap: Taupe, grey, or purple perforated satin alligator leather strap, blue or black calfskin strap, or stainless steel bracelet, folding buckle clasp in stainless steel