Sony bags 18 iF Design awards, wins three gold

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Sony is proud to announce that 18 of their products have been honored with iF Design Awards, including three prestigious gold awards. The products that have won gold awards are the PS-HX500 turntable, Future Lab Program™ T Interactive Projector, and PlayStation®VR (PS VR) virtual reality system for PlayStation®4 from Sony Interactive Entertainment (SIE).

Known as one of the world’s most celebrated and valued design competitions, the annual iF Design Awards welcomes over 5,000 submissions from 70 countries every year. An iF Design Award is a symbol of design excellence that is recognized worldwide. 

“We are proud to be awarded by the iF Design Awards this year. Being recognized with these prestigious awards only strengthens our commitment to deliver the best in consumer technology to our users. We look forward to bringing our best products to Filipinos this year,” says Mr. Nobuyoshi Otake, President and Managing Director, Sony Philippines.

Here are judges’ comments on some of the winning Sony products:

PS-HX500 turntable and DSD recorder

“The reduced appearance signals precision and a high level of clarity, making it a visual reflection of the fundamental technical requirements of a DSD recorder.” – Martin Topel

PS VR Virtual Reality System

“The overall balance of black and white is appealing, while the confident use of thermoplastic materials is masterful. All of these comes at a price that is very affordable for the technology. This product brings VR to the masses.” – Claus Jepsen, Brian Stephens, and Jens Korte

Future Lab Program™ T Interactive Projector

“The execution is well suited for an innovative product and application, while the use of colors and materials mark an honest and clearly structured design approach. The design is clear, a logical reflection of the product’s superb functionality.”- Albert Chen, Niklas Galler, and Matthis Hamann

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