UFC and Smart announce milestone partnership

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Smart and UFC have announced a multi-year partnership that will bring the world’s fastest growing sport closer to more Filipinos.

UFC Fighter Stephen “The Wonderboy” Thompson graces the launch of the multi-year partnership between Smart Bro and UFC to bring world class MMA to more Filipinos through awesome offers and perks for subscribers.
UFC Fighter Stephen “The Wonderboy” Thompson graces the launch of the multi-year partnership between Smart Bro and UFC to bring world class MMA to more Filipinos through awesome offers and perks for subscribers.

As part of the partnership, Smart will be the official and exclusive mobile carrier of the UFC in the Philippines, and will introduce exciting consumer promotions and marketing activities that are set to provide unique experiences to UFC fans and subscribers of Smart Bro, the telco’s mobile broadband brand.

These consumer promotions will give Smart Bro subscribers special access to UFC fan events and experiences, as well as the exclusive opportunity to meet and interact with top UFC athletes. Moreover, Smart Bro subscribers will enjoy exclusive access to live viewing parties throughout the year, and chances to get their hands on premium co-branded items.

Smart and UFC executives announce multi-year partnership that will bring world class MMA to more Filipinos. In the photo are: Gary Dujali, Vice President and Consumer Broadband Marketing Head; Ramon Isberto, PLDT and Smart Public Affairs Head; Pamela Santiago, Assistant Vice President and Smart Bro Head; UFC Fighter Stephen “The Wonderboy” Thompson; Filipina UFC Octagon Girl Red dela Cruz; and Kenneth Berger, UFC Executive Vice President and General Manager, Asia.
Smart and UFC executives announce multi-year partnership that will bring world class MMA to more Filipinos. In the photo are: Gary Dujali, Vice President and Consumer Broadband Marketing Head; Ramon Isberto, PLDT and Smart Public Affairs Head; Pamela Santiago, Assistant Vice President and Smart Bro Head; UFC Fighter Stephen “The Wonderboy” Thompson; Filipina UFC Octagon Girl Red dela Cruz; and Kenneth Berger, UFC Executive Vice President and General Manager, Asia.

Smart will also be a provider of UFC FIGHT PASS, a digital platform providing fans with exclusive UFC content and access to the world’s largest library of fight content.

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