Premier Apple partner Power Mac Center staged the highly anticipated launch of the iPhone 7, iPhone 7 Plus, and Apple Watch Series 2 at midnight of November 11, 2016. The event, which was held at Power Mac Center Greenbelt 3 in Makati City and graced by celebrity brand ambassadors, saw people lining up as early as 11 AM on November 10 to be among the first to get their hands on the new devices.
The first 22 customers who bought the iPhone 7 during the special midnight shopping event also took home up to P15,000 worth of freebies including PAL Mabuhay Miles credits, Adam Elements iKlips iOS storage, Urban Armor Gear rugged case, thecoopidea™ lightning cable, Whoosh cleaning kit, Belkin screen protector, and Bobino cable organizer. The rest of the midnight buyers also received a PhP 500-worth gift card from Power Mac Center.
