If America has one day’s worth of Black Friday sales, the Philippines has one month’s worth of Lazada’s Online Revolution. For five years now, Lazada has held its annual online shopping event right before Christmas time. Kicking off on November 11th, the 11.11 Online Revolution will feature more than 12,500 local and international brands and 6,00 merchants.
The 2016 Online Revolution’s theme is ‘Brands for All,’ which puts favorite brands like Samsung, L’Oreal, and ASUS in the spotlight. To date, Lazada boasts an unmatched catalog of around 30 million products for customers across six ASEAN countries.
For Lazada, the online shopping event aims to increase e-commerce penetration in the Philippines. For Lazada PH CEO and co-founder Inanc Balci, the Philippine online market is ripe for the taking. “The Philippine market is underpenetrated, but is one of the fastest growing,” says Balci.
Lazada will be offering everything customers love—from huge discounts (up to 95% off) to flash sales and exclusive bundles. Headlining Lazada’s offers is the P11 deal, featuring virtual reality boxes, LED rotating lightbulb lamps, and gaming mice for only 11 pesos. The event will also have flash deals featuring a 32-inch Slim LED TV for P5,499, a Fujidenzo 20L microwave oven for P1,999, a Starmobile 4.5-inch smartphone for P999, an HP desk jet printer for P888, and a L’Oreal lip and cheek palette set for P399.
Throughout the month-long sale, Lazada will be holding spotlights over certain categories. November 14-19 will be for Beauty Fanatics. November 20-24 is Family Week. November 25-28 is the Pinoy Cyber Sale. November 30 to December 2 is Techie Week. December 3-6 is Trendsetter Week. Finally, December 7-12 will conclude the Online Revolution with a Big Bang Sale.
Lazada will also be holding games to make Christmas shopping even more fun with giveaways from Samsung, MamyPoko, Unilever, JBL, Lenovo, and more. They have also partnered with top brands to make shopping more rewarding. Mastercard holders will get an additional 12% off on their purchase (for a minimum amount of P1,000).
Finally, those who buy during the sale can get a chance to win big in a raffle draw held by Lazada. One lucky shopper will win an Isuzu D-Max 4×4 pickup. Turkish Airways is also raffling off air tickets for travelers.
Visit www.lazada.com.ph or download the Lazada mobile app for free to join the biggest online shopping event of the year. Sale runs from November 11 to December 12.
