CHERY celebrates 3 years in the Philippines with Tiggo Club Drive

CHERY Auto Philippines celebrated the fast-growing brand’s third year in the Philippines with a fun and spirited drive down south, with members of various CHERY Tiggo clubs as well as members of the motoring media.

The drive took off from the Caltex service station on SLEX Mamplasan, where the participants gathered and took impromptu photos of the cars assembled on the parking lot. The group then proceeded to the final destination, the posh and picturesque Ayala Greenfield Golf and Leisure Club in Calamba, Laguna. 

“It’s a pleasure and a privilege to be able to bond with our CHERY Tiggo customers this way, to see them driving and enjoying their cars on a fun drive like this—they are family to us,” said Erroll Dueñas, President of CHERY Auto Philippines/United Asia Automotive Group, Inc. “It is gratifying to see long lines of various CHERY Tiggo models parked side by side with the majestic Mount Makiling in the background,” he added.

The full range of CHERY Tiggo models were represented in the drive, from the subcompact Tiggo 2 PRO and Tiggo 5X to the compact Tiggo 7 PRO all the way to the flagship midsize 7-seater Tiggo 8 PRO 1.6T. Attesting to the car’s longevity, there was even a CHERY QQ hatchback, the very first CHERY model brought to the Philippines in 2007 by a previous importer/distributor. 

The brand now boasts the CHERY Premium Preserv, the industry-leading suite of warranty and after-sales package, with a 10-year/1-million-km Engine Warranty, a 5-year General Vehicle Warranty, plus a 3-year FREE Preventive Maintenance Service (PMS) and Roadside Assistance to all buyers of Tiggo 2 PRO, Tiggo 5X, and Tiggo 7 PRO models.

The Tiggo 8 PRO gets a 7-year engine and general bumper-to-bumper warranty, FREE 3-year full PMS, and FREE 3-year roadside assistance.

From driving CHERY’s smooth-riding, feature-packed Tiggo SUVs to the fun raffles and inspired talks to the sumptuous buffet lunch at Ayala Greenfields, participants of the Tiggo Club Drive were endeared to the South onboard a CHERY. 

The comfortable ride and practical spaciousness of the Tiggo cabin was highlighted on the trip. With generous head, leg, and shoulder room in their CHERY Tiggos, all participants arrived at Ayala Greenfields fully energized. 

Driving safety was never in question, with CHERY’s generous suite of active and passive safety systems, highlighted by the Tiggo 8 PRO 1.6T’s impressive array of 12 Advanced Driver Assist Systems (ADAS).  

“At three years old, CHERY is still a relatively young brand in the Philippines, but we are heartened and inspired by the enthusiasm we saw from the CHERY Tiggo Club members, which makes us even more determined to further grow the brand and its following in the many years to come,” declared Dueñas. “The future of CHERY in the Philippines is indeed very exciting,” he added. 

At the end of the day, it was all smiles and laughter from all the participants as they all prepared for the drive back north. The club members and the media discovered that, on board the CHERY Tiggo, there’s really more than one way to enjoy a trip to any destination.

Visit CHERY Auto PH at www.cheryauto.ph and follow CHERY Auto PH on social media: CHERY Auto Philippines (Facebook) and @cheryautophilippines (Instagram) for more updates. You may also call the 24/7 CHERY Auto Philippines hotline at (0917) 552 4379 or email chery@uaagi.com for more info.