UAAGI is adding a new brand, BAIC, to its growing portfolio of global auto brands. The rapidly diversifying automotive distributor will be bringing in BAIC’s formidable lineup of boldly styled SUVs and crossovers, which are the fastest growing segments in the Philippines today.
Founded in 1958, BAIC, which stands for Beijing Automotive Group Co., Ltd., is one of the top five automobile manufacturing groups in China. BAIC vehicles are sold in over 50 countries with a cumulative 34 million units sold since it began operations.
Setting BAIC apart from the burgeoning number of new automotive brands in the Philippines is its true 4×4 SUV models with genuine off-road capabilities and strong yet fuel-efficient diesel engines. These attributes will surely appeal to executives and entrepreneurs who live active lifestyles and who want and need large, spacious, high-riding diesel-powered SUVs for out of town trips. Millennials and Gen Zs will gravitate towards BAIC’s lineup of stylish and equally capable crossovers.
The lineup of BAIC models that will mark its introduction to the Philippine market will be composed of an all-SUV-and-crossover range. These are the B40, B60, and B80 which are all body-on-frame true SUVs, and the X55 and X7 monocoque-bodied crossovers.
Each BAIC model comes with a comprehensive warranty lasting 5 years or 150,000 km (whichever comes first), providing reliable coverage and support throughout the customers’ ownership experience. Additionally, BAIC is poised to bring in even more SUV models later this year.
UAAGI is the group behind the Chinese commercial vehicle brand Foton and more recently, Chery and Lynk & Co. UAAGI steered Foton to a first-for-a-Chinese brand Top 10 position in total Philippine vehicle sales — overtaking more established brands in the process.
“The time is ripe for us to bring in what would be our fourth automotive brand and we are convinced that BAIC vehicles offer the right mix of design, features, technology, and pricing in its product line to make a strong impact on the Philippine market,” said UAAGI Chairman Rommel Sytin.
“We are very excited to offer BAIC’s state-of-the-art portfolio of world-class SUVs and crossovers. We can’t wait for Filipinos to experience the traits, characteristics, and capabilities of these exceptional SUVs firsthand,” remarked Froilan Dytianquin, Group Managing Director.
All BAIC models are made in the company’s world-class state-of-the-art fully robotized plants in Shunyi, Beijing. Contemporary BAIC models have modern styling, comfort, convenience and safety features, while the higher end models boast upscale features like huge touchscreen displays, automatic power tailgates, automatic LED headlamps, cruise control, Smart Key Entry System, power-adjustable seats, LCD instrument panel, panoramic sunroof, leather seats, 20” alloy wheels, among many others. For safety and performance, higher BAIC models feature multiple airbags as well as a full suite of advanced electronic driver-assist systems and sophisticated four-wheel drive systems.
The grand public launch for BAIC Philippines will be at the Manila International Auto Show (MIAS) on April 4-7.
The BAIC dealership and service network will be announced soon. For more info, visit BAIC Philippines’ Facebook and Instagram pages or its website, www.baic.ph.
