Reef won the SIMA image awards for “Footwear Product of the Year” category. The Reef Rover with Swellular Technology dominated the competition and took home the prestigious award for the second year in a row.
What is Swellular Technology?
Reef Swellular Technology is built around three layers of innovative material: a super-soft, contoured foam deck for instant comfort, a medium-density midsole for long-lasting support, and a high-density rubber outsole for traction, protection, and durability.
The super-soft, contoured foam deck provides instant comfort. It’s perfect to fit the active lifestyle of travelers who are constantly on the move. Its medium density foam midsole provides long-lasting support that’s easy on the body, making the Rovers Reef’s most comfortable shoes yet. And the high-density rubber outsole with tread patterns mimic lines of ocean swell and provide unmatched traction.
Reef has been recognized for its exciting design, appeal, and innovation in the surf industry. In an attempt to offer the sea in every step, Reef designed the Rover collection to be its most comfortable sandals and shoes ever.
