SHANGHAI, CHINA — To say that world-leading carmaker Volkswagen plans an extensive model offensive in China is an understatement. It unveiled no less than five new SUVs at last month’s Auto Shanghai, the biggest automotive trade show in the biggest car market in the world. Four of those five SUVs were world debuts.
The German brand announced plans to launch a staggering eight new SUVs in China this year alone—part of its plans to effectively double its SUV range in that market by 2020. Volkswagen announced at the show that the share of SUVs is expected to rise to up to 40 percent. It is targeting the traditional internal combustion segment as well as the growing e-mobility sector.
The Volkswagen brand presented five new SUVs, led by our stunning ID. ROOMZZ electric SUV concept cover car. SAIC Volkswagen unveiled the T-Cross and the Teramont X while FAW-VW showed off the SUV Coupé Concept and SMV Concept.
World debut: Teramont X
SAIC Volkswagen’s full-size Teramont X will be launched early summer in China. It offers customers a tough, five-seater version of the extremely successful regular Teramont, with sporty fastback styling. The Teramont and Teramont X would appeal to the SUV-crazy Philippine market.
World debut: SUV Coupé Concept
Having recently fired up its SUV program with the successful T-ROC and Tayron, the SUV Coupé Concept will be FAW-Volkswagen’s first coupé-style SUV, combining avant-garde design, sporty proportions, and outstanding performance.
World debut: SMV Concept
The SMV Concept is a large SUV measuring over 5.1 meters and a wheelbase close to 3,000mm. It will be a true flagship and the most prestigious car for FAW-Volkswagen.
China debut: T-Cross
New models like the T-Cross show how fast the Volkswagen brand is moving forward, addressing new, aspiring lifestyles and target groups characterized by a burgeoning swatch of the affluent Chinese market. Like the Teramonts, the VW T-Cross should likewise have a strong market in the Philippines.
