Monarch Motorcycle aims to reign

PHOTO (L-R): Charvy Carter, Max Lei, Zhonglin Luo, Leon Zhou, Odjie Antonio, Yong Zhou (RATO COO), Jake Flores, Ramon Santos (NMMC President) and Gino Rosales

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Monarch Motorcycle is the newest motorcycle brand to hit Philippine roads from New Moto Marketing Corporation. Unveiled at a bike festival and trade show in the World Trade Center, Monarch Motorcycle showcases three motorcycle models – Monarch Tempest, Monarch Spectre, and Monarch Axis. 

“We are happy to give our motorcycle riders a sample of what is yet to come,” said David Ian C. King, chief executive officer of New Moto Marketing Corporation. He added, “Monarch Motorcycle is set to introduce more model options for riders looking for power, performance, and styling that matches their unique lifestyle and riding preference. Monarch Motorcycle is perfect for riders looking for fantastic features at the right price.”

Each model from Monarch’s Tempest, Spectre, and Axis showcases features that appeal to a broad range of riders. The Monarch Tempest comes in a classic vintage race design with a 250cc engine. Monarch Tempest can drive up the adrenaline, especially for those with a “passion to ride.” It features a LED headlamp, classic round lighting, and a modern LED filament. The power is a 4-stroke single-cylinder engine at 250cc. 

The Monarch Spectre with its 175cc water-cooled engine will give any rider a spirited ride with its maximum speed of 120km/h. Dubbed “the new generation of sport”, it features falcon eye headlights, sport combination wheels, a 5-inch TFT meter, sport deflector grille, and diamond-type taillights.

Monarch Axis is a unique cub with a 125cc engine and is meant to ride through light off-road experiences. 

“Monarch Motorcycle is designed with the Filipino rider in mind with our partnership with RATO Holdings Ltd.,” said Ramon B. Santos, president of New Moto Marketing Corporation. “Our team worked with RATO Holdings Ltd. to design and deliver motorcycles that match Filipino riders better. We intend to provide riders with Monarch motorcycles that will give them the experience of reigning the road,” he added.

Monarch motorcycles will be available through popular dealers across the country and at retail prices that Filipino riders will surely welcome. 

Monarch Motorcycle will roll out more models in the future, as it aims to reign the Philippine roads. For inquiries, call Eusebio Antonio at 0917-843-9740.

By Jun P. Velasco