Many Filipinos are still on the fence about making the switch towards New Energy Vehicles or NEVs despite the influx of new brands and cars in this category. This is why BYD Cars Philippines made things easier for the curious to learn more about their lineup and technology in the new BYD Experience Hub.
Situated on the ground floor of Glorietta 1, the BYD Experience Hub is a showroom/classroom of BYD Cars Philippines’s lineup and technology. Here you’ll get to have a closer look at the BYD Atto 3, Sealion 6 DM-i, and the Dolphin (as of writing). Anyone can approach their product experts to learn more about the cars. The two Battery-electric vehicles also have charging terminals of their own to familiarize oneself in charging them and help in imagining where to place them in your home.
Aside from the cars, there are also sections of the showroom that are aimed to educate. They have a corner dedicated to explaining their hybrid DM-i technology while another is for the BYD Blade Battery Technology, with a life-sized sample.
There’s also a multi-purpose touchscreen beside every vehicle that will allow you to view their specs (or download it via QR code), compare them against another BYD car, or do an electric vs combustion engine comparison. If you’re decided to get your own BYD, the product experts can discuss some personalized offers you can have in your car. Test drives are also available.
“The BYD Experience Hub is a noval way for us to reach out and explain to more people the advantages and benefits of electric mobility,” said Dennis Salvador, COO of Iconic Dealership Inc, the dealership arm of ACMobility.
“To celebrate our first year with BYD Car Philippines, we mark this milestone by bringing the future of mobility closer to Filipinos through the BYD Experience Hub,” said Jaime Alfonso Zobel de Ayala, Chief Executive Officer of ACMobility.
Other amenities of the BYD Experience Hub include a lounge with a view of the color palettes available to BYD’s lineup, a merchandise wall, and a coffee/wine station.
See the new BYD Experience Hub for yourself at the ground floor of Glorietta 1.
Photos by the Author