Isuzu Philippines Corporation unveils groundbreaking innovations at the 9th Philippine International Motor Show

Isuzu Philippines Corporation (IPC), led by President Tetsuya Fujita, showcased its latest innovations at the 9th Philippine International Motor Show (PIMS), reinforcing its commitment to delivering cutting-edge products that elevate the driving experience and support the country’s goal of achieving carbon neutrality.

With the theme, “Innovations For You,” IPC highlighted its forward-thinking approach to addressing the evolving needs of both personal and business customers.

“This year, every vehicle we present reflects our dedication to combining top-tier performance with modern solutions, designed to meet both personal and commercial needs. This line-up demonstrates our unwavering commitment to delivering the best driving experiences while empowering businesses nationwide to succeed and move closer to achieving carbon neutrality,” said Tetsuya Fujita, IPC President.

Exciting New Product Line-up

First on their line-up was the Isuzu D-MAX 4×4, unveiled in two versions: the standard model equipped with new Differential Lock System and Rough Terrain Mode. Both versions come with advanced safety features such as the 5-Star Safety ADAS, a 360-degree Around View Monitor (AVM), a Digital Video Recorder (DVR), Wireless Charging and Connectivity.

To demonstrate the versatility of the D-MAX, IPC also presented a customized D-MAX 4×4 fitted with a TJM Steel Bumper, Modular Side Step, and Rear Bumper. This rig is perfect for 4×4 and overlanding adventures, equipped with a Manley Canopy Camper, which features a 200Ah lithium battery, an 85-liter water tank, portable air conditioning, a 270-degree awning, and a portable shower. Its rugged look is completed with 17” Method Wheels and Nitto Grappler off-road tires – that is sure to deliver the best performance on any terrain.

On the luxury side, IPC introduced the Isuzu mu-X Executive Edition, an eye-catching SUV that redefines comfort and style. The mu-X Executive Edition boasts a sophisticated Red and Black leather interior with elegant red stitching. The second-row seats have been upgraded to custom VIP seats, featuring power recline, leg rests, massage functions, USB/Type-C charging ports, and ambient lighting, offering a truly first-class experience. To add to its modern sleek exterior, IPC fitted its with a 20” Black Rhino wheels with Nitto S City Tires enhancing its over-all look.

Innovations for Business and Logistics

IPC also revealed the Isuzu TRAVIZ Concept Cargo Van, an ideal solution for logistics and last-mile delivery businesses. With a modern, secure cargo area capable of carrying up to 1,660 kilograms of gross payload, this TRAVIZ concept model offers enhanced efficiency for business operations.

For heavy-duty operations, the new Isuzu EW5 Tractor Head was featured in IPC’s outdoor truck display. Powered by a robust GH11E EURO V engine that delivers 415PS of maximum power and 1,990 Nm of torque, paired with a 12-speed Automated Manual Transmission (AMT), this tractor head is designed to be a dominant force in the hauling industry, further solidifying Isuzu’s leadership in the commercial truck segment.

Leading the Change Towards Carbon Neutrality

One of the most anticipated highlights of IPC’s booth was the introduction of the Isuzu N-Series EV Concept Truck, a light-duty electric truck equipped with a powerful HP11 full electric motor. Generating 90kW of maximum power and 370Nm of maximum torque, this truck is ideal for urban and suburban cargo deliveries. With a 40kWh battery that offers a range of approximately 115 kilometers, it is both efficient and environmentally friendly. The truck also supports both Type 1 normal charging and CHAdeMO rapid charging options.

Fujita further emphasized Isuzu’s advantage when it comes to offering new business solutions alongside its carbon neutrality aspiration, “What sets the N-Series EV apart is our holistic approach to supporting our customers’ carbon-neutral goals. Through our EVISION Plan, we offer a Total Solution Program—assessing customer operational needs, providing optimal charging schedules, recommending the best chargers, and offering fleet management support. Our goal is to ensure a seamless transition to electric vehicles without sacrificing performance or efficiency.”

Commitment to Innovation and Customer Success

With this groundbreaking line-up, Isuzu Philippines demonstrates its dedication to delivering vehicles designed with the best interests of its customers in mind. Whether for personal enjoyment or to boost business operations, these new products offer advanced solutions tailored to modern needs.For more information on Isuzu’s latest product offerings, visit www.isuzuphil.com or drop by any authorized Isuzu dealership nationwide.