HARI honors outstanding CV dealers

Biyahenyos all. The Hyundai Truck and Bus dealership network, at the forefront of driving the success of Filipino businesses

Top performers for 2024-2025 raise the benchmark for a future-ready transport network

Hariphil Asia Resources, Inc. (HARI), the Philippine distributor of Hyundai commercial vehicles (CV), recognized the dealership teams whose exceptional performance in customer service and business development continues to drive industry transformation.

The awards program took place within the first Hyundai Truck and Bus (HTB) National Conference of the year. Bringing together key dealership leaders and executives, the conference mapped out the year’s business directions and unveiled to participants HARI’s first entries to the electric commercial vehicle (E-CV) market, the Hyundai County Electric and the Mighty Electric, and the locally assembled diesel powerhouse, the HARI Cab.

It also articulated HARI’s Biyahenyo Program. Biyahenyo aims to empower, not only HARI’s ever-growing CV customer base but also, and more importantly, the dealerships whose dedication and hard work enable customers to pursue their business goals. Following are the Biyahenyos of the HTB network whose 2024-2025 performance embodies HARI’s mission of innovation and service excellence.

Sales Awards

Truck Category: HTB Davao
Bus category: HTB Alabang
Best in Sales Management: HTB Alabang

Service Awards

Best in Warranty Administration: HTB Baliwag
Best in Service (Advisor): HTB Cabanatuan
Best in Service (Technician):  HTB Cabanatuan
Best in Overall Workshop Sales Performance: HTB Commonwealth
Best in Service Management: HTB Alabang
Best in Call for Service Inspection: HTB Santiago City

Part Awards

Best in Parts Management: HTB Alabang
Highest Sales Growth for Parts: HTB Alabang
Best in Parts Operations: HTB Santiago City

HARI also honored the 2024 Hyundai Global Customer eXperience Championship (CXC) winners. This biennial competition recognizes top Hyundai dealer staff in the Sales and the Service Technician categories for excellence in customer experience.

The HTB Baliwag team topped the CXC Sales Category, while the HTB Cabanatuan team bagged the Service Technician Category. Apart from the trophies, the champions also received generous cash rewards from Hyundai Motor Company.

Said HARI Vice Chairman, President, and CEO, Maria Fe Perez-Agudo, “The HARI CV dealership network commits to evolve in order to effectively drive a future-ready transport industry—empowering entrepreneurs, advancing smart mobility, and shaping a sustainable CV market.”

Responding to HARI’s EVolution road map, Mr. William B. Chiongbian II, Dealer Principal of HTB Alabang, said, “It’s not just a plan; it’s a call to innovate, excel, and redefine what’s possible. It urges us to evolve into Biyahenyos and Biyaheros, set to embrace an electric future. With HARI and Hyundai Truck and Bus-Korea by our side, the tools are ours to harness for our clients and businesses, delivering exceptional vehicles and unrivaled service.”

HARI continues to expand its presence in the EV and next-gen mobility space, reinforcing its commitment to take the lead in future-ready commercial mobility.