The exciting and much-anticipated partnership between Hennessy and the NBA has just tipped off last Saturday, May 13, at BGC. Fans, influencers, basketball players and personalities got to witness hoop-themed performances and try Hennessy-themed cocktails as the #GameNeverStops with the #SpiritoftheNBA.
The pop-up is covered in limited edition Hennessy x NBA basketballs and designed to emulate a court, which houses a mini-bar and an actual hoop inside. Here, you can try two different Hennessy-infused cocktails, Hennessy Bramble and Hennessy Ginger; not only do they give you the good taste of its cognac, but they allow you to explore the possibilities of making refreshing and tasteful cocktails using Hennessy.
If you unfortunately weren’t able to catch its launch last weekend, there’s no need to fret! The pop-up, which is located along High Street outside Central Square (Shake Shack area), will be stationed there for the upcoming weeks, from May 13 to June 30 for everyone (of legal drinking age) to enjoy!
Enjoy these cocktails for FREE from 5-8pm on weekdays and 5-9pm on weekends. Whether needing an after-work drink, having a bit of a pregame before a night out, or simply just needing a refreshment, these Hennessy-based cocktails are exactly what you need.
Aside from the ongoing pop-up, be sure to keep an eye out for the main event, the Hennessy Arena to be held in Xylo on June 5, to celebrate the beginning of the NBA finals.
So, what are you waiting for? Head on over to the Hennessy x NBA pop-up at BGC and see firsthand why the #GameNeverStops with the #SpiritoftheNBA!
Get your own limited Hennessy x NBA bottle from Boozy.
Visit @hennessy on Instagram.
