Dyson introduces special edition hair care devices in Strawberry Bronze and Blush Pink for the holiday season

Dyson unveils the Strawberry Bronze/Blush Pink limited edition, exclusively across the Hair Care range for the 2024 gifting period. Inspired by the Dyson Farming strawberries, this stunning colorway features a complex blend of pink, accented with fresh red, and a striking finish—perfectly suited for festive gifting. 

The exploration of Dyson Strawberries

Every year, Dyson launches a special edition range for the gifting season. The research and development of these colours and finishes mirror the intricate engineering and testing processes that shape all Dyson products.

For 2024, as Dyson announces their research expansion into ingredient science with the launch of their first formulations, the team visited the Dyson Farming sites nestled deep in the British countryside to explore the pigments of the high-quality, nutritious ingredients. One stood out in particular – the Dyson Strawberry.

Available to purchase across the UK, an astonishing 1,225,000 strawberry plants are produced by Dyson each year. These are grown through all seasons, thanks to a 15 acre glasshouse facility, heated by an innovative circular process which involves the transformation of crop waste to energy, by an anaerobic digester.

The strawberries are hand-picked by robots, which analyse the fruit’s quality and ripeness to ensure the produce consumers buy is of optimal nutritional value, texture and taste.

Exploratory work commenced as the team investigated how the natural dye from strawberries interacts with various materials, allowing the discovery of an array of different shades and tone.

The final chosen pigment was the result of this exploration. From a single strawberry came a magnitude of hues, all brought together to create a complex shade of pink, tinged with hints of red, peach and orange – creating a unique and striking finish.

Taking further inspiration from nature, the hints of blue which shade the buttons are a nod toward uncut sapphires, giving contrast to the pink and highlighting these key parts of the technology.

This limited edition includes Dyson’s latest technology innovations: the Dyson Airwrap multi-styler and dryer, Dyson Airstrait straightener and the Dyson Supersonic Nural hair dryer.

“Nature is an engineer – there’s no better place to look for inspiration.”

•  Amelia Ayerst, Senior Design Manager, Dyson

Find out more about Dyson Farming here. 

Style like a Pro: How to get this season’s must-have hair styles

Below are some styling tips and tricks from the set of the Strawberry bronze and blush pink campaign shoot with Declan Sheils, Session hair stylist.

What is your advice for achieving salon-quality results at home?

Declan: To recreate salon-quality results at home – product is key. I would first shampoo and condition the hair, then apply a relevant styling product depending on your desired result. I would blast dry the hair first with the Dyson Supersonic Nural hair dryer until it is about 80% dry and then begin to style it. If I want to create a straight soft blown dried finish, I would reach for the Dyson Airstrait straightener, and if I wanted to create a look with more volume and movement I would use the Dyson Airwrap multi-styler. I would finish the hair using a Post-style serum to add shine and definition.

What are your favourite timeless styles?

Declan: There are so many styles that I would say are timeless. When I’m on photoshoots, some looks seem to be requested again and again such as 60’s beehives, 70’s flicks, 80’s voluminous curls and 90’s grunge hair. I would say my other favorite timeless styles are the pixie crop, box braids, a shiny graphic bob and retro Hollywood waves. My favorite type of hair to do is anything with volume.

What hair trends do you see for 2025?

Declan: I think we are moving more towards conscious haircare. I think we will see a return to shorter effortless styles that embrace natural texture and movement.

Do you have any tips for keeping hair healthy during the festive season?

Declan: Like skincare, treat the hair with leave-in conditioners and experiment with low maintenance protective styles such as braiding or top knots. Then when you do style it out, use low heat or temperature adjusting electrics such as the Supersonic Nural hair dryer. The Dyson Airwrap multi-styler is also great for creating easy waves and glamorous curls. The Corrale straightener is good to keep in your bag for quick fixes when moving between events.

“On a day-to-day basis – I work with all different hair types and textures. More and more, my clients and models don’t want excessive heat on their hair. With this range of Dyson products, you can create a professional finish at home, yourself without worrying about damage,”says Declan Sheils, Session hair stylist.

Meet the range

Dyson Airwrap multi-styler

The globally awarded Dyson Airwrap is the only multi-styler to dry, curl, shape, and hide flyaways using the Coanda effect pioneered by Dyson.

Users can style while drying wet hair, shortening hair care time and achieving a salon-like finish – with no heat damage.

Gifting bundle priced at PHP 35,900. Exclusively available for the gifting season from Dyson Philippines official website and Dyson Stores from November 11, 2024. Customers who are interested can order here.

Dyson Airstrait straightener

The Dyson Airstrait straightener provides a new way to stretch and straighten all hair types from wet to dry, with air. It eliminates the use of hot plates, preventing heat damage. This machine is engineered for multiple hair types, allowing users to achieve a natural straight style, with body and movement, whilst maintaining the strength and health look and feel of the hair.

The Dyson Airstrait straightener in Strawberry Bronze/Blush Pink colorway will be available soon in the Philippines.