Driving dreams forward with the 2nd Media Drive of Dongfeng Motors Philippines

Dongfeng Motors Philippines, under the distributorship of Legado Motors Inc., successfully hosted its 2nd Media Drive, providing a firsthand experience of its latest vehicle lineup. This event reaffirmed Dongfeng’s commitment to innovation, advanced automotive technology, and the growing demand for sustainable and high-performance vehicles in the Philippines.

With the theme “Dongfeng: Drive Your Dreams,” the drive showcased the brand’s diversity in mobility solutions, featuring a well-curated lineup of hybrid, fully electric, and turbocharged vehicles. Participants had the opportunity to test drive and assess the real-world performance of Dongfeng’s latest models, including the Aeolus Huge Hybrid, Aeolus Mage 1.5 Turbocharged, Forthing Friday EV, Forthing U-Tour A 7-seater MPV, Nammi EV, and Rich 7 Turbo Diesel.

Kicking off at Dongfeng Ortigas, where attendees were warmly welcomed by Mr. Wilbert A. Lim, CEO & President of Legado Motors Inc. In his opening remarks, Lim emphasized Dongfeng’s vision of delivering cutting-edge, fuel-efficient, and future-ready vehicles that cater to the evolving needs of Filipino drivers.

The media convoy embarked on a test ride and drive to Anvaya Cove, Morong, Bataan, covering a diverse range of driving conditions. This provided an opportunity for journalists and automotive enthusiasts to evaluate each vehicle’s performance, efficiency, and driving dynamics in both urban and highway settings.

Upon arrival, Mr. Brennan Nathan Singson Lim, Deputy CEO of Legado Motors Inc., welcomed participants, highlighting the brand’s dedication to excellence and innovation in the Philippine automotive landscape.

During the event, the Dongfeng Nammi EV demonstrated its impressive 430-kilometer driving range per full charge, reinforcing the brand’s dedication to sustainable mobility solutions. Meanwhile, the Forthing Friday EV showcased its extended 630-kilometer range, highlighting Dongfeng’s advancements in battery efficiency and electric vehicle technology.

The Aeolus Huge Hybrid, equipped with the Mach Power Engine, delivered a balance of fuel efficiency and high-performance output, making it a standout choice for drivers seeking an eco-friendly yet powerful driving experience.

During a business luncheon at Anvaya Cove, Mr. Giovanni Frias, Vice President for Sales and Operations, addressed the media and expressed appreciation for their support in promoting Dongfeng Motors in the Philippines. He shared the brand’s growth strategy, highlighting Dongfeng’s plan to expand its dealership network, introduce new models, and implement innovative automotive technologies.

A key highlight of his discussion was the Mach Power Engine, an advanced turbocharged system engineered to provide enhanced power delivery, fuel efficiency, and optimized driving performance. This technology is a crucial component of Dongfeng’s ongoing efforts to redefine the driving experience for Filipino motorists.

Additionally, Mr. Frias emphasized Dongfeng Motors’ strong global partnerships with renowned automotive brands such as Nissan, Citroën, Honda, Peugeot, Infiniti, and Renault. These collaborations ensure that Dongfeng vehicles are built with world-class engineering, superior components, and cutting-edge automotive innovations, further solidifying its position as a trusted and competitive brand in the global and local automotive markets.

As part of the Media Drive experience, attendees visited Asia Aircraft Overseas Philippines, where they gained insight into the precision and technological advancements of the aviation industry.

A selected media representative had the rare opportunity to experience an aircraft ride, drawing parallels between aviation-grade precision and Dongfeng’s commitment to advanced aerodynamics, safety, and vehicle efficiency.

This segment of the event further reinforced Dongfeng’s pursuit of cutting-edge technology in the automotive industry, positioning the brand as a leader in next-generation mobility solutions.

Leah Avante, Sales Director of Dongfeng Motors Philippines, presented a business update, revealing that Dongfeng Motors sold 300 units in 2024 and is targeting over 2,000 units in 2025.

To achieve this ambitious goal, Dongfeng plans to strengthen its presence in key regions, introduce more advanced vehicle models, and offer competitive financing options that make Dongfeng vehicles more accessible to Filipino consumers.

Exclusive promotion: Buy One, Get One Free

As a highlight of the event, Dongfeng Motors Philippines announced a limited-time promotional campaign:

• Buy an Aeolus Huge and receive an EX1 Pro for free
• Promo runs until March 31, 2025

This special offer aims to encourage more customers to experience the innovation and reliability of Dongfeng vehicles, providing exceptional value to prospective buyers.

Dongfeng Motors Philippines: Model overview

Aeolus Huge Hybrid

• Type: 5-Seater Hybrid SUV
• Price: Php 1,880,000
• Key Features: Mach Power Engine, fuel-efficient hybrid technology, intelligent driving assist

Aeolus Mage 1.5 Turbocharged

• Type: Crossover SUV
• Price: Php 1,248,000
• Key Features: 1.5L Turbo Engine, 201 HP, sporty design, premium interior

Forthing Friday EV

• Type: Fully Electric SUV
• Price: Php 1,980,000 – Php 2,580,000
• Key Features: 430-630 km range, fast charging

Forthing U-Tour

• Type: 7-Seater MPV
• Price: Php 1,358,000 – Php 1,558,000
• Key Features: Captain seats, spacious interior, panoramic sunroof

Nammi EV

• Type: Compact Electric Vehicle
• Price: Php 1,238,000
• Key Features: AI-assisted navigation, energy-efficient motor, 430 km range

Rich 7 Turbo Diesel

• Type: Heavy-Duty Pickup Truck
• Price: Php 1,388,000 – 1,738,000
• Key Features: 2.3L Turbo Diesel, off-road capability, rugged durability

The 2nd Media Drive successfully demonstrated Dongfeng Motors Philippines’ dedication to delivering advanced, high-quality vehicles designed for modern Filipino drivers.

With its commitment to cutting-edge technology, market expansion, and customer-centric innovation, Dongfeng Motors continues to drive the dreams of every Filipino motorist.