Built for the modern family: The BYD eMAX 7 launches in the Philippines

Spacious, stylish, and smart- the BYD eMAX 7 is the pioneer full-electric MPV in its segment

Capitalizing on its exemplary 2024 global sales performance of 4,250,370 New Energy Vehicle units and a 29% year-on-year group revenue increase amounting to USD 107 billion, BYD, the world’s leading New Energy Vehicle manufacturer, expands its portfolio in the Philippines with a highly competitive contender in the country’s top-selling MPV segment.

BYD Cars Philippines, a subsidiary of ACMobility, introduces the all-new BYD eMAX 7, setting a new standard in the Multi-Purpose Vehicle (MPV) market. Engineered for today’s modern Filipino family, the BYD eMAX 7 is the first fully-electric MPV in the Philippines that delivers the perfect blend of design, advanced technology, comfort, convenience, and safety. Available in two variants, the 7-seater Standard and the 6-seater Superior Captain, the eMAX 7 provides versatile options to suit diverse lifestyles while maintaining cutting-edge features and exceptional efficiency.

“We are proud to introduce the BYD eMAX 7, the pinnacle of sustainable mobility for the modern family. It is smart, spacious, and innovative – the perfect choice for those seeking comfort, practicality, and the ultimate safety in one vehicle,” says Bob Palanca, Managing Director of BYD Cars Philippines.

A design crafted for modern families and effortless mobility

The Dragon Face 3.0 front fascia, which visually resembles the BYD Han and Tang luxury models, makes the eMAX 7 stand out with its sleek, modern design, effortlessly blending style and functionality. Its dynamic grille and crystal floating LED headlights project a premium, bold look, enhanced by its aerodynamic contours and sculpted lines.

Its fluid shape ensures a refined, sophisticated appearance on the road. Complemented by 17-inch two-tone alloy wheels, the eMAX 7’s premium design exudes elegance and confidence, making it a statement vehicle not just by its appearance but also by its refined driving experience.

Spacious comfort for the modern family

The BYD eMax 7 redefines family travel with a spacious, flexible cabin that seats up to seven passengers and offers ample cargo space. The Superior Captain variant enhances comfort with luxurious captain’s chairs in the second row. High-quality soft-to-touch materials, leather seats, and a rotating 12.8-inch infotainment system with wireless Apple CarPlay and Android Auto elevate every journey. A maximum cargo volume of 980 liters ensures versatility and convenience for any adventure.

Leading the way in smart mobility and safety

Safety remains a priority across both variants, with six airbags, a 360-degree view camera, a traction control system, electronic stability control, an anti-lock braking system, and a tire pressure monitoring system all standard. The Superior Captain variant further enhances safety with the DiPilot Advanced Driver Assistance System features, including Lane-Keeping Assist, Adaptive Cruise Control, Automatic Emergency Braking, and Rear Cross Traffic Braking, which provide additional confidence on the road.

Uniting sustainable performance and efficiency for every family journey

The BYD eMax 7 combines performance and efficiency with its 8-in-1 electric powertrain, highlighted by a permanent magnet synchronous motor and the advanced BYD Blade Battery. Complementing the eMAX 7’s instantaneous power delivery are its multi-link rear suspension layout, which smoothens the MPV’s ride and comfort, and disc brakes at all four wheels, which maximize confidence in braking.

The Standard variant features a 55.4 kWh battery, producing 163 PS and 310 Nm of torque, while the Superior Captain trim comes with a 71.8 kWh battery, generating 204 PS and 310 Nm of torque. Designed for power and energy efficiency, it provides a range of 420 to 530 kilometers, respectively, while delivering a dynamic and responsive driving feel.

Charging is fast and convenient. The Standard variant supports maximum charging speeds of up to 6.6 kW (AC) and 89 kW (DC), while the Superior Captain model reaches up to 115 kW (DC). Both variants come with a 2.5 kW portable charger, a 7 kW AC wall charger, and a Vehicle-to-Load (V2L) cable, which can power basic appliances at home or during outdoor adventures.

Whether for daily commutes or long-distance travel, the eMAX 7 is engineered for convenience and built for any family adventure.

Affordable excellence in a practical MPV

BYD Cars Philippines introduces two trims of the eMAX 7: the Standard variant, priced at PHP 1.498 million, offers exceptional value with versatility and generous seating for seven; the Superior Captain variant, priced at PHP 1.748 million, adds a panoramic glass roof, independent folding second-row seats, enhanced convenience features, such as power front seats with ventilation, wireless mobile phone charging, and a powered tailgate, as well as upgraded touches for those seeking the ultimate in comfort, power, and advanced technology.

As a special introductory offer, customers who purchase a BYD eMAX 7 by April 30, 2025, will be entitled to PHP 50,000 savings from the vehicle’s SRP. This translates to even more value for those in the market for a versatile, cost-efficient, and dynamic Multi-Purpose Vehicle. The BYD eMAX 7 is available in four colors: Crystal White, Harbour Grey, Quartz Blue, and Cosmos Black.

Both variants are backed by a comprehensive warranty, including an 8-year or 160,000 km (whichever comes first) warranty for the BYD Blade Battery, an 8-year or 150,000 km (whichever comes first) warranty for the electric motor, and a 6-year or 150,000 km (whichever comes first) vehicle warranty, ensuring peace of mind for every owner.

With once-a-year (or every 20,000 km, whichever comes first) Preventive Maintenance Service schedules, 75 to 80% savings in maintenance costs over five years of ownership can be realized with the eMAX 7.

“The BYD eMAX 7 is a testament to our commitment to providing Filipino families with vehicles that utilize the latest in BYD’s electric vehicle technology. With BYD’s innovative approach to meet the evolving needs of the Philippine market, the eMAX 7 is the ideal mobility solution whether you are looking for a daily commuter or a vehicle for weekend family adventures.  The eMAX 7 is the practical and versatile companion for every journey,” adds Aiffy Liu, Country Head of BYD Philippines.

For more information on the existing vehicle lineup of BYD Cars Philippines, visit bydcarsphilippines.com.