BMW presents the flagship version of its first-ever high-performance car with an electrified drive system

SMC Asia Car Distributors Corp, the official importer and distributor of BMW in the Philippines, is excited to present the BMW XM Label Red which is the most powerful BMW M Model ever made. This model brings together an M HYBRID system with extra power and bespoke design accents that showcase its standout performance attributes to unmistakable effect.

“Building upon the revolutionary spirit of the BMW XM, we are thrilled to introduce the BMW XM Label Red. This limited-edition masterpiece pushes the boundaries of performance and exclusivity even further. The XM Label Red embodies the pinnacle of M performance with its enhanced powertrain, while its bespoke design accents radiate an undeniable allure. As a testament to our unwavering commitment to luxury, the Label Red offers an unparalleled interior experience. This limited-edition model caters to a discerning clientele seeking a unique blend of exhilarating performance, unparalleled luxury, and a touch of exclusivity,” says SMC Asia Car Distributors Corp. President Spencer Yu.

M HYBRID system with top-level and precisely judged performance

The BMW XM Label Red redefines high-performance. Its M HYBRID system fuses V8 fury with electric thrust, unleashing a monstrous 748 hp (95 hp more than standard XM). Torque explodes to a mind-bending 1,000 Nm (200 Nm gain). Paired with M xDrive and a precision chassis, this electrified powerhouse delivers unmatched thrills: blistering acceleration, razor-sharp handling, and total control.

V8 engine with cutting-edge M TwinPower Turbo technology and classical high-revving character

The BMW XM Label Red’s V8 engine gets a serious upgrade with the M TwinPower Turbo technology, maximizing power delivery while keeping emissions in check. It cranks out a mighty 585 hp and 750 Nm torque, perfectly complementing the electric motor’s instant thrust. This translates to an exhilarating driving experience with a unique, throaty exhaust note.

Instantaneous power delivery: electric motor with innovative pre-gearing stage

The BMW XM Label Red’s electric motor delivers instant punch thanks to its permanent synchronous design. But the secret weapon is BMW’s pre-gearing tech, boosting torque for exhilarating acceleration that belies the motor’s size. This electric surge complements the V8’s high-revving nature, launching the XM Label Red from 0-100 km/h in a scorching 3.8 seconds. Despite the power, the M HYBRID system prioritizes efficiency too, achieving impressive fuel consumption and low emissions for a thrilling yet environmentally conscious driving experience.

Powerful high-voltage battery, BMW IconicSounds Electric, Combined Charging Unit and predictive heat management

The advanced battery (25.7 kWh) of the BMW XM Label Red delivers an impressive electric range (76-82 km) for emission-free commutes. It charges quickly (4.25 hours) and features a unique electric soundtrack by Hans Zimmer for an immersive driving experience.

 Supreme traction, captivating performance: M xDrive and M Sport differential

The M xDrive all-wheel drive prioritizes control, distributing power with a rearward bias for thrilling dynamics. Selectable 4WD Sand mode tackles off-road challenges, while an electronic rear differential optimizes handling for confident maneuvers on any terrain.

 Model-specific chassis tuning, integrated transverse dynamics management

The XM Label Red transcends mere horsepower; it’s a symphony of performance and adaptability. This M HYBRID powerhouse tackles any challenge with unwavering composure, offering exhilarating blasts of acceleration, effortlessly smooth cruising (including the option for zero-emission commutes), and even the ability to conquer off-road terrain. Underpinning this versatility is a meticulously crafted chassis, specifically tuned to harmonize with the unique character of the M HYBRID system. The result is an extraordinary range of abilities, from razor-sharp handling that inspires confidence on winding roads to luxurious comfort that pampers on long journeys.

Standard equipment like the adaptive M suspension with electronically controlled dampers and active roll stabilization ensures the BMW XM Label Red devours corners with precision while maintaining a composed ride. Integral Active Steering further elevates the driving experience, providing exceptional responsiveness and agility. Beyond the hardware, the M xDrive all-wheel-drive system, active roll stabilization, and a network of advanced technologies work in perfect harmony – a testament to the meticulous engineering of BMW M. This integrated approach guarantees a flawlessly resolved driving experience in every situation, whether navigating city streets, carving up country roads, or venturing off the beaten path.

Extroverted design with exclusive details

The BMW XM Label Red transcends mere horsepower; it’s a masterful fusion of performance, exclusivity, and captivating design. This M masterpiece isn’t just the most powerful road-legal BMW M car ever made; it pushes the boundaries of what a high-performance vehicle can be.

The exterior design of the BMW XM Label Red is a head-turning blend of muscularity and refinement. Large, clean lines define the dynamic Sports Activity Vehicle proportions, while an extroverted aesthetic featuring expansive surfaces creates a bold presence. This statement-making design borrows design cues from luxury-class BMW models and adds its own unique touches to further emphasize the Label Red’s performance aspirations.

Red accents are woven throughout the exterior, acting as a constant reminder of the car’s potent M HYBRID heart. The standard model features a striking Toronto Red metallic accent band, while a black option is also available. This fiery hue extends to the model badges and wheel inserts, leaving no doubt about Label Red’s intentions. Forged 22-inch light-alloy wheels complete the imposing stance, and high-gloss black accents on the M kidney grille and diffuser elements add a touch of sophisticated aggression.

But exclusivity is where the Label Red truly shines. Limited to only 500 examples worldwide, this variant elevates the experience to new heights. A stunning Frozen Carbon Black metallic paint job replaces the standard colors, creating a mesmerizing contrast with the Toronto Red metallic accents on the kidney grille and diffuser. The visual symphony continues with the interplay between the car’s shimmering matte surfaces and the gloss-red accents, resulting in an exterior that’s both captivating and undeniably special.

The interior echoes the theme of exclusivity with a luxurious and sporty black and red color scheme. Diamond-shaped sections on the upper backrests and integrated head restraints of the driver, front passenger, and outer rear seats are adorned in red, adding a touch of extravagance. This fiery hue is further complemented by red contrast stitching throughout the cabin, from the seats and instrument panel to the door trim and center console. Red accents for the air vents complete the cohesive color story.

Exclusive touches abound within the BMW XM Label Red’s interior. A prominent red “XM” badge sits proudly below the control display, while a unique Carbon Fiber satin-effect trim strip with red and blue accent threads serves as a constant reminder of the car’s M pedigree. For the fortunate owners of the limited-edition variant, a special plaque below the control display proudly proclaims, “1 of 500,” solidifying the Label Red’s collectable status. In essence, the XM Label Red is more than just a car; it’s a rolling statement of power, luxury, and exclusivity – a true collector’s dream.

Sports car cockpit with BMW Widescreen Display; M Lounge in the rear

M multifunction seats, knee pads, M-specific content on the BMW Widescreen Display and the standard-fitted BMW head-up display, the signature M gear selector lever and an M-specific control panel on the center console are the headline features of a sports car-style cockpit optimized to deliver a richly engaging performance experience on board. The M Hybrid button is used to select the desired operating mode for the drive system, while the Setup button provides direct access to the configuration of the powertrain, chassis, steering, braking system, and M xDrive, as well as allowing the level of brake energy recuperation to be adjusted. The M leather steering wheel has trim elements in Black Chrome, plus M buttons and gearshift paddles with carbon inlays whose plus and minus symbols are in red. An exclusive special feature of the BMW XM Label Red is the symbol identifying Boost Mode on the left-hand shift paddle.

A generous feeling of space, high-quality materials and extravagant design transform the rear of the BMW XM Label Red into an exclusive M Lounge. Heated backrests that extend well into the sides of the cabin and cushions in Merino leather with red contrast stitching and an “XM” badge offer passengers luxurious levels of comfort. The sculptural headliner is quite unique with its three-dimensional prism structure, photo mount-style border and 100 LED units for illumination. Ambient lighting, four-zone automatic climate control, the Bowers & Wilkins Diamond Surround Sound System with 1,475-watt amplifier and four additional speakers in the roof area and the Travel & Comfort Package are all included features too.

 Advanced driver assistance systems; BMW Driving Assistant Professional as standard

Elevate your driving experience with the BMW XM Label Red’s comprehensive suite of advanced technologies. On the safety front, a full arsenal of driver-assistance features keeps you confident on the road.  From automatic emergency braking and lane departure warnings to intelligent cruise control with stop-and-go functionality, the XM Label Red anticipates and reacts to potential hazards, ensuring a smooth and stress-free journey.

Parking maneuvers are a breeze thanks to the Parking Assistant Plus system. This suite of features includes a reversing assistant that guides you back into tight spots, surround view cameras providing a 360-degree perspective, and even a 3D view from a birds-eye vantage point in particularly challenging situations.

Step inside the cabin and be greeted by the latest iteration of the BMW iDrive system. A fully digital display replaces traditional gauges, offering customizable information briefly. The BMW Intelligent Personal Assistant, your ever-present in-car companion, responds to natural language commands to control various vehicle functions, adjust the climate, or even recommend nearby points of interest. The system prioritizes touch and gesture control for an intuitive user experience, while seamlessly integrating cloud-based navigation and smartphone connectivity via Apple CarPlay and Android Auto. For added convenience, the optional Digital Key Plus allows you to ditch the traditional key fob and unlock your XM Label Red with your Apple iPhone using secure ultra-wideband technology. This combination of advanced driver-assistance features, a sophisticated infotainment system, and seamless connectivity ensures the XM Label Red delivers an unparalleled driving experience that’s both safe and luxurious.

The BMW XM Label Red retails at Php 18,890,000. Every purchase of the model also includes a 5-year BMW factory warranty, and a BMW Wallbox Charger which will be installed in the customer’s home free of charge.