BMW pioneers an electrified future at PIMS

BMW in the Philippines will highlight its latest model lineup, including the BMW iX.

After the announcement of the return of the Philippine International Motor Show (PIMS) by the Chamber of Automotive Manufacturers of the Philippines, Inc. (CAMPI), SMC Asia Car Distributors Corp., the official importer and distributor of BMW in the Philippines, reveals what the market can expect from the brand’s direction toward the Future of Mobility.

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“Electric vehicles are gaining traction in the Philippines as a long-term solution to sustainable mobility. At BMW, we have long recognized this. Now that the BMW iX is now available in the Philippines, the market can expect BMW in the Philippines more electrification to come,” says Spencer Yu, President of SMC Asia Car Distributors Corp.

“We’re not only aiming for a greener future. As part of the San Miguel Group, we are also prioritizing EV education and setting up the proper infrastructure to ensure that we are creating a good foundation for what lies ahead,” he adds.

After a four-year hiatus, BMW in the Philippines will be showcasing a lineup that not only moves people to experience the Joy of Driving, but also display the iconic BMW iX –a representation of everything that BMW is and will be in premium automotive design, performance, and overall desirability.

Apart from its exciting vehicle range, the BMW booth will also feature a lounge, play corner, and Lifestyle Merchandise area for the young and young at heart alike.

Don’t miss the BMW booth 8th PIMS at the World Trade Center in Pasay City from September 15 to 18, 2022 (Thursday to Sunday).

Stay tuned to BMW Philippines’ social media channels to learn more.