With one of the biggest superhero movies coming out this summer, it’s no surprise promotions are hitting an all-time high. SM Supermalls together with Warner Bros. Consumer Products, DC Entertainment, and licensing representatives Pacific Licensing Studios, have kicked of an SM mall tour for the upcoming Warner Bros. Pictures film Batman v Superman: Dawn of Justice with the theme “Choose Your Side.”
The tour starts off this weekend at SM North EDSA The Block, where you’ll get to see Batman’s Gotham City standing side-by-side Superman’s Metropolis. There are also life-sized statutes of Batman, Superman, and Wonder Woman. So no matter who you root for, you’ll find them there. At the center of it all though is an incredibly detailed 1:1 scale replica of the Batmobile.
During yesterday’s event, Penshoppe also held a fashion show to unveil the brand’s limited edition Batman v Superman: Dawn of Justice apparel. Other partners of Warner Bros. Consumer Products including B’lue flavored water, Peppero, Silverworks, and Energizer batteries are also featured at the event.
Aside from that, DC fans will get to show their support for their favorite superhero through photo booths, gaming stations, collector’s exhibits, and a pop-up store where you can buy exclusive movie merchandise. There’s even a LEGO play area in the exhibit that displays the Batman v Superman: Dawn of Justice product line and LEGO mosiacs of the Dark Knight and the Man of Steel.
SM will be taking this exhibit to 11 other SM Supermalls across the country. And Batman v Superman: Dawn of Justice comes out in the Philippines on March 26th.
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