When your skin feels healthy and beautiful, you are free to be your most authentic self. NIVEA, a trusted skincare brand, reaffirms its commitment to innovating products that work with the skin in order to keep it nurtured, hydrated, and full of vitality. By doing so, NIVEA helps individuals embrace their true selves and own skin that feels as good as it looks. With the belief that confidence starts with skin you can believe in, NIVEA continues to inspire a movement rooted in authenticity and care.
To highlight the value of feeling great in our own skin and showcase the extensive skin knowledge that NIVEA has, the brand introduced the immersive NIVEA Skin Haus at The Emerald Events Place in Antipolo last April 8, 2025. The interactive event gathered online personalities and members of the media to experience and understand how NIVEA products actively work with one’s skin and not just on it. Also put under the spotlight was the concept of authenticity, celebrated through the introduction of NIVEA’s Circle of Trust.
The special group is comprised of brand ambassadors who embrace their individuality and authentic selves with the help of NIVEA. They understand that skin plays a big part in one’s confidence, particularly getting it healthy and beautiful. During the event, each member of the Circle of Trust talked about how their skin enables and empowers them.
“Skin is for owning every frame, every close-up,” says actress Janine Gutierrez. For model Nicole Cordoves, “skin is for owning the stage.”
Meanwhile, “skin is for bold transformations,” according to drag queen Precious Paula Nicole. Author and youth empowerment advocate Ayn Bernos adds that “skin is for embracing authenticity.” Skin is also “for owning your glow,” “for creating your own path,” and “for fearlessly redefining beauty,” says Joselle Alandy, Anton Vinzon, and Bella Madamba, respectively. David Leoy adds that “skin is for challenging the status quo,” while Martin Javier wrapped up the testimonials, saying “skin is for raising the bar and keeping it strong.”
The NIVEA Circle of Trust Skin Story Reveal served as a tribute to the power of self-care, confidence, and the right skincare. Their stories prove that glowing skin isn’t just about results, but the moments that lead to it.
Aside from introducing the NIVEA Circle of Trust members, the NIVEA Skin Haus experience also featured several activities that showed what the brand’s promise of superior skincare is all about.
The Heritage Nook showcased the long and rich history of NIVEA, as well as the innovations the brand has brought to life over the years as pioneers of modern skincare, with replicas of the NIVEA Crème tin and snippets of past advertisements narrating the brand’s evolution. There was a “NIVEA Skin Is For…” mirror as well, which encouraged everyone to share phrases that encapsulate their own authentic skin stories.
NIVEA also gave guests the chance to learn more about their skin needs. They had a face analysis booth where they had one-on-one conversation with a dermatologist, and a Treatment Lab area that allowed them to see and try out the different body products the brand offers through feather and moisture tests. Guests were also able to experience the freshness of its deodorants in the No Sweat Zone by playing table tennis.
Some side activities enjoyed by the attendees were the NIVEA Glambot, where people got to show off their skin with their favorite NIVEA products, as well as a Color Analysis Corner that taught them what colors best frame and elevate their skin, while emphasizing how every individual has their own unique skin.
At the NIVEA Skin Haus, they brought their promise that, “NIVEA IS FOR SKIN” to life, empowering guests to unlock their skin’s full potential, embrace their authenticity, and celebrate the beauty of healthy, cared-for skin. With NIVEA, you have SKIN YOU CAN BELIEVE IN. For more information, follow the social media pages of NIVEA Philippines on Facebook, Instagram and TikTok.
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