Samsung’s blitzkrieg continues. After exploding into the phablet scene once again (pun intended), Samsung is adding a new contender to its feature phone lineup—the Galaxy J7 Core. A member of Samsung’s midrange and budget offerings, the J7 Core angles itself for the entertainment-heavy user.

The Galaxy J7 Core provides the ultimate entertainment experience with its fast and powerful processor and vivid display. Built for those who want solid gaming on-the-go, the J7 Core boasts of a powerful 14 nm Octa-core 1.6GHz processor. For display, the J7 Core comes with a large 5.5” Super AMOLED display screen.

The Galaxy J7 Core also boasts of software features to power up your entertainment. It is equipped with the Samsung Game Launcher that helps you boost your gaming experience in three ways: blocking notifications during gameplay, sharing achievements, and recording video. For recording video, the J7 Core comes equipped with the 13MP and 5MP cameras. Moreover, Samsung lets you expand your storage options—16GB internal storage expandable up to 256GB. Samsung Cloud Storage is also available for additional storage.

Given the Galaxy J7 Core’s focus on entertainment, Samsung has partnered with the most popular mobile game in the Philippines, Mobile Legends. Through this partnership, Galaxy J7 Core early bird buyers will receive free vouchers with 10,000 battle points and three 7-day hero trial cards that can be used to enhance gaming experience and put them ahead of the rest.

And with the Galaxy J7 Core geared towards gaming, there is no one else better to be the face of the campaign other than gaming star and cosplay queen of the Philippines, Alodia Gosiengfiao. Attesting to its performance, she says, “If you want a total gaming experience, the Galaxy J7 Core is the smartphone for you. It’s really fast, so you won’t get bogged down by those irritating lags, and it lets you experience a really great game play. The large screen also lets you better see every bit of the action, making the experience much more exciting and immersive.”

This powerful entertainment smartphone will be available in Samsung Experience Stores and official Samsung dealers starting September 16, 2017. It comes at a low price of Php9,990.00.